01
The Mom Test
Stop asking if your idea is good. Ask about their problem, in their words.
The bookshelf.
What I'm reading now, what I've read recently, and the books I keep going back to. One-line takeaways from each — the version of the note I send myself.
[ READING / NOW ]
Co-
Intelligence
Intelligence
[ STATUS · ACTIVE ] · STARTED MAY 04
Co-Intelligence
The most honest take on how to actually work alongside language models I've read so far. Treat the model like a person you'd never trust blindly — but always consult.
PROGRESS · CHAPTER 06 / 09
02
Working Backwards
Write the press release first. The artefact forces the clarity.
03
High Output Management
Output of a manager = output of their org. Optimise the leverage, not the hours.
04
Inspired
Discovery beats delivery. Validate the value risk before you spend a sprint.
05
Shape Up
Six-week bets with a hard appetite. No backlog graveyards.
06
An Elegant Puzzle
Org design is the engineering problem most teams refuse to debug.
07
The Manager's Path
The skills don't transfer. Every promotion is a new job. Plan for that.
08
The Score Takes Care of Itself
Define the standard of performance. Then enforce it relentlessly. The score follows.
09
The Lean Product Playbook
Problem-solution fit comes before product-market fit. Most teams skip the first one.
10
Continuous Discovery Habits
Weekly touchpoints with users beat quarterly research sprints, every time.
11
Output
The only thing that matters is what shipped. Everything upstream of that is opinion.
12
Empowered
PMs aren't ticket clerks. If your team can't say no, you don't have a PM.